Rob Feakins has spent his career as a writer, executive creative director and chief creative officer at some of the most respected advertising agencies in America. He has creatively led and won awards on some of the most recognized global brands in the world including: Target, Citibank, P&G, BMW, Porsche, Four Seasons, Volvo, Hilton, and Goldman Sachs to name a few.
He is now taking his skills and applying it where it is needed most, helping brands, ngos and charities activate their cause marketing and helping non-profits with issue raising instead of merely focusing on fund raising.
Rob is an award winning filmmaker and wonderful storyteller who is skilled at creating viral films and mini docs that drive engagement and emotionally connect followers to charities. Over the last six years, Rob’s humanitarian films received over 50 awards from different film festivals.
As a filmmaker, Rob is a licensed drone operator, and utilizes 35mm and action cameras for a wide variety of coverage. He is a skilled director and interviewer who practices ethical filmmaking for charity subjects. He is a filmmaker, director, photographer and editor all in one. Because he is a one man band filmmaker, he is far cheaper to fly in than a production crew. Multiple clients have happily elected to fly him as far as Tanzania, Peru and the Alps to cover their subjects.
Rob is a former member of Facebook's Creative Council, has advanced training in digital marketing from the Wharton School, evaluating social programs from MIT and humanitarian response to conflict and disaster from Harvard.
Rob has a strong legacy in pro bono work. In 2015, the work he led for Doctors of the World resulted in Ebola Workers being named Time's Person of the Year. In 2015, his agency launched Citi Bike in New York City which was later named Best Integrated Campaign of the Year by Ad Age and Creativity. Mashable named one of his agency's viral videos, for the Anti-Defamation League, as one of the 10 most inspirational viral films of the year. His agency created the first PSA video to hit YouTube's Top Ten Leaderboard. His agency’s campaign for Ad Council's Adopt A Foster Child is still running after 10 years. His agency’s campaign for Boost, to prevent high school kids from dropping out won numerous awards. He led the creative campaign for Mayor Bloomberg’s campaign to prevent grade school absenteeism. And he was a member of the Ad Council Creative Review Committee for 10 years and a Chair of the Creative Review Committee for 5 years.